At arenaflex, we're not just a company – we're a community of innovators, thinkers, and doers who are passionate about connecting people with quality experiences that give them the best value in wireless. We're a team that anticipates, leads, and believes that listening is where learning begins. And we're looking for a senior insights professional to join our V Team and lead the customer and product research and insights function supporting the Verizon Value portfolio of brands.
**About arenaflex**
arenaflex is a leading wireless communication company that powers and empowers how people live, work, and play by connecting them to what brings them joy. We're a company that does what we love – driving innovation, creativity, and impact in the world. Our mission is to enrich lives by bridging the gap between individuals and premium wireless experiences that not only meet but exceed expectations in value and quality.
**Our Portfolio**
Our portfolio comprises 11 distinct brands, meticulously organized into five families, each designed to address specific market segments and distribution channels to maximize reach and impact. Our brands include:
* Total Wireless & Verizon Prepaid: Our flagship brands available at Verizon-owned stores, offering robust and loyal consumer bases.
* Straight Talk, TracFone, and Walmart Family Mobile: Giants in our brand portfolio, boasting significant presence in Walmart and offering accessible, high-quality wireless solutions across diverse retail environments.
* Visible: A standalone brand family catering to the digitally-savvy, single-line customers who prefer streamlined, online-first interactions.
* Simple Mobile: The premier choice among authorized resellers, recognized for its popularity and reliability.
* SafeLink: Dedicated to serving customers through government subsidies, providing essential communication services to those in need.
**The Role**
As an Associate Director of Customer and Product Insights, you'll play a pivotal role in driving business decisions that help us maintain a competitive edge by delivering best-in-class value propositions and experiences to our customers. You'll be responsible for:
* Proactively working across brand and product team leaders to define and prioritize the research roadmap and ensuring appropriate resource allocation.
* Managing, mentoring, and coaching direct reports to ensure world-class insights work and leverage learnings and best-practices across work streams.
* Leading by example and setting a high bar for research rigor and insights storytelling.
* Overseeing key vendor partnerships to ensure the team leverages the highest quality research methods and analytical capabilities.
* Working in close partnership with Marketing Insights leads to build an integrated understanding of our customers, prospects, and market dynamics.
* Forging relationships with adjacent insight, analytics, and intelligence teams across the arenaflex organization to further elevate our total market understanding and identify opportunities for greater efficiencies in spend and operating models.
* Speaking on behalf of the customer across arenaflex leadership forums to ensure crucial customer insights and pain points are elevated to key decision-makers and incorporated into short and long-term action planning.
* Overseeing and caring for the performance and professional development of team members, providing regular feedback, coaching, and direction to ensure each team member is meeting their expectation to deliver impact and drive business objectives.
* Promoting and training teams to engage with business senior leadership as consumer champions.
**What We're Looking For**
* Bachelor's degree or four or more years of work experience.
* Six or more years of relevant work experience in Marketing, Customer Experience, or User Experience research.
* Experience designing research programs, both qualitative and quantitative, to address business needs; can articulate rationale.
* Strong command of advanced quantitative methodologies (maxdiff, conjoint, segmentation, cluster analysis, Gabor Granger, etc.).
* Experience with qualitative and/or user-centered design evaluative research methods (e.g., focus groups, in-depth interviews, diary studies, ethnography, etc.).
* Experience synthesizing data from multiple sources and translating findings into actionable customer insights and recommendations.
**Nice to Have**
* Ten or more years of professional experience.
* Eight or more years of experience in Marketing, CX, or UX Insights.
* Four or more years of experience managing a team of 3 or more people.
* Experience providing insights to inform value proposition development.
* Experience leveraging secondary data, trends, and learnings to provide context for business scenarios.
* Experience coaching and advising multiple team members, simultaneously, to push the strategic quality of their insights.
* Ability to present insights in a compelling narrative and establish rapport with Senior Leadership as a Consumer Champion.
* Marketing, CX, or UX research experience specifically in the consumer or business space.
* Self-starter, able to identify stakeholders and build credibility for the team.
* Demonstrated effective consultative skills.
* Proven ability to work through ambiguity and effectively collaborate to problem-solve.
* Strong business acumen and understanding of the telecom industry.
* Extensive experience and genuine interest in consumer segment research.
* High degree of comfort using influence and persuasion cross-functionally.
* Experience operating in a fast-moving, rapidly evolving environment.
* Experience contributing to a culture of innovation by finding new and better ways of doing things: identifying, creating, and employing innovative research and operational approaches.
**What We Offer**
* A defined work location that includes work from home and a minimum eight assigned office days per month.
* A competitive salary range of $127,000.00 to $236,000.00 annually based on a full-time schedule, with potential for incentive-based earnings.
* A comprehensive benefits package, including health and wellness benefits, short-term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance, and tuition assistance.
* A collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging.
* Opportunities for career growth and professional development.
**How to Apply**
If you're a senior insights professional looking for a challenging and rewarding role, we encourage you to apply. Even if you don't meet every qualification listed above, we're interested in hearing from you. Please submit your application, including your resume and a cover letter, to [insert contact information].
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