Note: The job is a remote job and is open to candidates in USA. Nivel Parts and Manufacturing is a company focused on marketing and manufacturing, and they are seeking an Email Marketing Manager to oversee their email and SMS program. The role involves strategy, execution, reporting, and optimization of campaigns, along with collaboration with creative teams and performance analysis.
Responsibilities
- Own our email and SMS program from top to bottom using Klaviyo or related tools — including strategy, execution, reporting, and optimization
- Build and manage automated flows that align with the customer journey — from welcome sequences to win-backs to post-purchase follow-ups
- Develop advanced segmentation strategies based on seasonality, geography, and lifestyle cohorts, ensuring the right message hits the right audience at the right time
- Collaborate with creative and brand teams to provide direction on email layout, graphics, and content (you don’t need to be a designer, but it would help)
- Launch growth campaigns that support product drops, promotions, and key brand moments
- Analyze performance and provide clear reporting on email KPIs — open rates, click-through rates, conversion, LTV, and more
- Continue to A/B test and iterate subject lines, copy, design, and send times to improve performance
Skills
- 3–6 years of hands-on experience with Klaviyo — you're the person others go to with questions
- Proven track record building high-performing automated flows and campaigns
- Experience segmenting lists with data-backed logic — especially using behavioral, seasonal, and demographic data
- Base-level design knowledge (e.g., you know how to brief design needs and tweak in Photoshop/Figma when necessary)
- Strategic thinking paired with a get-it-done attitude
- Analytical mindset — you can make decisions based on data without getting lost in it
- A strong understanding of email as a growth lever, not just a box to check
Benefits
- Competitive salary and benefits.
- Opportunity to work in a dynamic, fast-moving, collaborative environment.
- Access to professional development and growth opportunities.
- Ability to pave your future
Company Overview
Founded in 1968, Nivel is a global aftermarket manufacturer, distributor and seller of specialty and heavy duty vehicle parts and accessories. It was founded in 1968, and is headquartered in Jacksonville, Florida, USA, with a workforce of 501-1000 employees. Its website is https://www.nivel.com/.