Note: The job is a remote job and is open to candidates in USA. Affirm is reinventing credit to make it more honest and friendly, and they are seeking a strategic, senior marketing leader to own and scale their Partner Marketing function. As Director, Partner Marketing, you will define the vision and go-to-market strategy for co-marketing campaigns, drive revenue growth, and lead a team of marketers to execute against those strategies at scale.
Responsibilities
- Define and own the Partner Marketing strategy for Affirm Marketing Solutions, including the roadmap for onsite Marketplace programs, offsite campaigns, and emerging media channels
- Lead a team of Partner Marketers, setting priorities, developing talent, coaching on account management, and building a high-performing function
- Drive revenue growth through scalable marketing programs, including performance marketing in the Affirm Marketplace, with accountability for ad revenue, iROAS, and GMV targets
- Own senior-level merchant relationships, serving as a strategic partner and executive sponsor for marquee co-marketing programs across key verticals
- Establish the operating model for Partner Marketing — including planning cadences, measurement frameworks, campaign governance, and XFN accountability structures
- Translate marketplace and media performance data into strategic insights that inform merchant investment, product prioritization, and future program design
- Partner with Product and Analytics to evolve attribution, incrementality measurement, and reporting capabilities that differentiate Affirm's marketing program
- Manage a significant co-marketing budget, ensuring disciplined allocation, compliance, and ROI
- Drive vertical market strategies with depth and differentiation
Skills
- 7-10+ years in Partner Marketing, Performance Marketing, Affiliate, and/or Media, with at least 3–5 years in a people leadership role
- Proven track record building and scaling co-marketing or media network programs, ideally within fintech, retail, or a performance-driven marketplace
- Deep fluency in performance marketing models; strong command of affiliate tracking, attribution, and measurement methodologies
- Experience building business cases and influencing C-suite and VP-level stakeholders internally and externally
- Strong analytical orientation; ability to synthesize performance data, set benchmarks, and drive continuous improvement across a portfolio of programs
- Track record of leading high-performing teams and developing marketing talent
- Exceptional communication and executive presence; ability to represent the function credibly at the leadership table
- Experience managing agency relationships and multi-channel media plans at scale
- Deep familiarity with online and omnichannel retail marketing across North America
Benefits
- Health care coverage - Affirm covers all premiums for all levels of coverage for you and your dependents
- Flexible Spending Wallets - generous stipends for spending on Technology, Food, various Lifestyle needs, and family forming expenses
- Time off - competitive vacation and holiday schedules allowing you to take time off to rest and recharge
- ESPP - An employee stock purchase plan enabling you to buy shares of Affirm at a discount
Company Overview
Affirm is a financial technology services company that offers installment loans to consumers at the point of sale. It was founded in 2012, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is https://www.affirm.com.