Note: The job is a remote job and is open to candidates in USA. Merciv is seeking a Marketing Lead / Head of Marketing to define the company's narrative and how it is perceived in the world. This role involves working closely with the CEO to communicate the platform's mission of empowering artists to train and monetize their own AI models, while also managing brand and product marketing strategies.
Responsibilities
- Own positioning and messaging for the TITLES platform, tools, and artist models across all touchpoints (website, product, press, community) under a cohesive narrative
- Define who TITLES is for, why now, and the cultural shift it represents
- Develop and lead go-to-market strategies for new features, artist models, collaborations, and seasonal campaigns
- Explore, test, and scale new distribution channels to reach and retain creative communities
- Set creative briefs for campaigns and ensure execution aligns with TITLES’ high aesthetic and brand standards
- Establish shared rituals and workflows across product, engineering, community, and partnerships to align around user needs and market opportunities
- Recruit, manage, and grow a brand and product marketing team as the company scales
Skills
- Deep understanding of building products for artists, creatives, and creative communities
- Proven track record identifying and cultivating cultural moments, partnerships, or narratives that elevate internet-native brands
- Strong ability to understand user sentiment using both qualitative insight and data-driven analysis
- Hands-on mindset with a willingness to execute strategies with high quality and attention to detail
- High level of empathy, strong customer-centric thinking, and the ability to anticipate user and market needs
- Comfortable operating in ambiguity and collaborating closely with leadership and cross-functional teams
Benefits
- Competitive compensation with **equity**.
- Medical, dental, and vision insurance.
- Flexible time off.
- Equipment and tools needed to succeed.
Company Overview