Note: The job is a remote job and is open to candidates in USA. SolarWinds is a people-first company focused on enriching the lives of those they serve. They are seeking a Senior Manager of SEO to drive organic search performance and execute SEO strategies for their Monitoring and Observability Business Unit.
Responsibilities
- Own the execution of on-page, technical, LLM, and off-page SEO programs across your scope. Manage priorities, timelines, and quality of output across the team
- Develop and maintain keyword strategies and content briefs. Collaborate with content writers and editors to produce SEO-optimized assets that build topical authority
- Own the strategy for all languages and regions for the Monitoring and Observability business unit
- Track and report on organic traffic, rankings, and conversions. Surface insights and recommendations to the Head of SEO and cross-functional stakeholders
- Work closely with content, product, and paid media teams to align SEO efforts with broader marketing initiatives and seasonal campaigns
- Work closely with internal teams, including content, web dev, creative, and analytics, to align SEO efforts with broader marketing initiatives
- Structure campaigns to target high-intent keywords for MOFU and BOFU stages while leveraging SEO-driven terms for TOFU audiences
- Work with CRO teams to test and improve UX experiences for users and crawlers
- Stay updated on search algorithm changes, trends, and emerging technologies to continually improve campaign efficiency and ROI
Skills
- 5+ years of SEO experience, preferably within a B2B SaaS environment, with a proven track record of SEO strategy creation and results
- Expertise in Ahrefs, SEMRush, BrightEdge, Screaming Frog, and advanced analytics tools like Tableau, Adobe Analytics, and Google Analytics 4
- Strong understanding of funnel-based campaign structures and audience segmentation
- The ability to distill complex data into actionable steps for improvement and performance tracking
- Data reporting and forecasting
- Familiarity working within headless CMS platforms
- Bachelor's degree in Marketing, Business, or a related field
Company Overview
Company H1B Sponsorship