Note: The job is a remote job and is open to candidates in USA. BlueCross BlueShield of South Carolina is seeking a Marketing Project Specialist who will conduct market research and manage marketing projects to enhance product performance and member experience. The role involves developing project plans, analyzing customer satisfaction, and coordinating with stakeholders to ensure successful project implementation.
Responsibilities
- Research, coordinates, manages and implements major marketing projects
- Manages product/program after launch/implementation
- Develops/conducts primary market research related to competitors, industry analysis, customer analysis, market trends, portfolio analysis, product development and regulations, and other related topics
- Builds and maintains strong relationships with external companies and vendors
- Responsible for ensuring all activities align within the strategic plan, timeline, and budget
- Manages the development of project plans, risk management plans and project documentation
- Identifies teamwork and testing assignments and provides oversight and direction to project managers and project test teams
- Oversees the implementation of detailed project plans including monitoring and control of budgeted costs and delivery timelines
- Identifies business requirements
- Supports new business implementations or acquisitions
- Facilitates the definition of project missions, goals, tasks, and resource requirements, service levels, and customer requirements
- Maintains effective communication with stakeholders during all phases of projects
- Resolves or assists in the resolution of conflicts within and between projects or functional areas
- Analyzes customer satisfaction/dissatisfaction with products and processes, which may include pre and post campaign or conference feedback
- Coordinates and completes other tasks and projects as assigned by management
Skills
- Bachelor's Degree in any field
- Three years of marketing support experience to include project coordination and implementations
- Strong Microsoft Office Suite experience (Outlook, PowerPoint, Excel)
- Excellent Excel skills
- Strong knowledge of business development, strategic planning, marketing support and process improvement
- Strong knowledge of marketing principles and techniques
- Strong project planning and analytical/critical thinking skills
- Excellent verbal and written communication skills
- Ability to handle confidential or sensitive information with discretion
- Demonstrated proficiency in spelling, punctuation, grammar skills
- Ability to work independently and in a cross-functional team
- Demonstrated customer-service, organizational and presentation skills
- Ability to prioritize effectively and make sound decisions under pressure with tight deadlines
- Problem-solving and decision-making skills
- Accuracy and attention to details
- Effective customer-service and organizational skills
- Good judgment
- Demonstrated oral and written communications skills
- Skilled at multitasking
- Self-starter
- Strong presentation skills with large audiences
- Extensive experience in vendor management
- Proven track record in successful project implementation
- Proven background in promoting health and wellness
- Experience working in Competitive Market Analysis or Research
Benefits
- You will be eligible to participate in the benefits the first of the month following 28 days of employment.
- Subsidized health plans, dental and vision coverage
- 401k retirement savings plan with company match
- Life Insurance
- Paid Time Off (PTO)
- On-site cafeterias and fitness centers in major locations
- Education Assistance
- Service Recognition
- National discounts to movies, theaters, zoos, theme parks and more
Company Overview
For more than six decades, BlueCross BlueShield of South Carolina has been part of the national landscape. Our roots are firmly embedded in the state. It was founded in 1946, and is headquartered in Columbia, South Carolina, USA, with a workforce of 10001+ employees. Its website is https://www.southcarolinablues.com.