Note: The job is a remote job and is open to candidates in USA. Hatch is on a mission to help people build better sleep habits through innovative smart sleep devices and science-backed content. They are seeking a Growth Strategy Lead to partner with the marketing and executive leadership team, focusing on identifying and acting on growth opportunities based on data insights.
Responsibilities
- Get up to speed on Hatch’s business, including growth strategy, channel mix, customer segments, and key performance drivers
- Build a clear view of current performance across marketing, web, and retail, identifying the most critical gaps and areas of opportunity
- Partner with marketing, product, and analytics to understand how data is structured and where key blind spots exist
- Surface and prioritize 3-4 high-impact opportunities or risks, with clear hypotheses and initial recommendations to guide near-term focus
- Regularly synthesize inputs across marketing channels, retail, DTC, and market signals to identify the most important growth opportunities and risks
- Partner with channel owners (paid social, PPC, influencer, creative, web) to shape test plans, size opportunities, and prioritize initiatives
- Translate complex or incomplete data into clear narratives that help leadership make informed decisions
- Establish a consistent cadence of insight sharing, helping teams and leadership stay focused on what matters most
- Play a central role in shaping Hatch’s growth strategy, contributing to annual planning and long-term investment decisions
- Identify step-change opportunities across channels, customer segments, and new growth levers
- Serve as a trusted thought partner to marketing and executive leadership, bringing clarity to ambiguous or high-stakes questions
- Consistently improve marketing efficiency and business performance through strong prioritization and strategic recommendations
Skills
- 6+ years of experience in growth marketing strategy, business strategy, or similar roles within high-growth consumer or e-commerce environments
- Strong ability to work with data and synthesize it into clear, actionable insights and recommendations; comfortable using tools like SQL, Excel/Sheets, and BI platforms with a focus on interpretation over reporting
- Proven track record of influencing cross-functional teams and executive leadership with clear thinking, strong judgment, and compelling communication
- Comfortable stepping into ambiguous or high-pressure situations to assess performance issues, identify root causes, and recommend clear next steps
- Deep understanding of marketing growth levers, including channel mix, audience expansion, and conversion optimization
- Experience designing and evaluating experiments across marketing and web channels
- Excellent communication skills, with the ability to tell clear, compelling stories that drive alignment and action
- High curiosity and strong business judgment, with a focus on identifying what matters most
- Experience in management consulting, business operations, or strategic growth roles strongly preferred
Benefits
- 100% paid medical, dental, and vision insurance for employees (80% for dependents, including domestic partners)
- Meaningful equity—you’re an owner here
- 401(k) match (no vesting schedule!)
- 16 weeks of fully paid parental leave
- 16 free therapy sessions (for you + one other adult in your life)
- Financial support for family planning
- Remote office + monthly internet reimbursement
- Friends & family discounts on Hatch products
- Exclusive discounts on travel, entertainment, and top retail brands
- And so many more spontaneous perks!
Company Overview