Note: The job is a remote job and is open to candidates in USA. DEPT® is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences. They are seeking a Group Director, Adobe Business Consultant to bridge marketing visions and technical execution within the Adobe Experience Cloud, ensuring the architecture delivers world-class customer experiences.
Responsibilities
- Lead workshops with stakeholders to extract and refine high-impact business use cases for RTCDP and AJO
- Author comprehensive Business Requirement Documents (BRDs) and Solution Design References (SDRs) that provide a clear, actionable roadmap for development teams
- Translate complex requirements into detailed Jira stories, defining necessary XDM schemas, identity namespaces, and segment logic
- Design and document end-to-end customer journeys in Adobe Journey Optimizer (AJO), including triggers, data payloads, and orchestration logic
- Partner with implementation teams to ensure the Web SDK data layer captures the specific attributes required for real-time activation
- Define and oversee test cases to validate that data flowing into AEP matches business requirements and triggers the intended orchestration in AJO
- Ensure every technical configuration within the platform can be traced back to a specific business ROI goal, performing gap analyses to identify missing data elements in the tech stack
Skills
- 5+ years as a Business Analyst or Consultant specifically focused within the Adobe Experience Cloud ecosystem
- Deep understanding of the Adobe 'Data Lifecycle'—from ingestion via Web SDK to modeling in AEP/RTCDP and activation via AJO
- Fluency in XDM Schemas, Profile attributes vs. Experience Events, and the logic of Identity Resolution (ECID, Email, CRM ID)
- Ability to document complex 'Wait' steps, 'Split' paths, and 'Decisioning' logic within Adobe Journey Optimizer
- Proficiency in tools like Lucidchart or Miro to map intricate data flows and customer journey orchestrations
- A proven track record of writing clear technical User Stories and actively managing backlogs in an Agile framework
- Highly detail-oriented with the ability to translate raw strategic insights into tangible technical visual languages
Benefits
- Healthcare, Dental, and Vision coverage
- 401k plan, plus matching
- PTO
- Paid Company Holidays
- Parental Leave
Company Overview