Note: The job is a remote job and is open to candidates in USA. Bidgely is an AI-powered SaaS company helping utilities modernize the grid and improve customer outcomes through advanced analytics. The Director of Product Marketing will lead the company's messaging and positioning strategies, ensuring alignment across product, sales, and market realities to drive revenue growth.
Responsibilities
- Establish disciplined, consistent messaging and positioning across the company
- Improve sales effectiveness through stronger enablement and clearer storytelling
- Bring structure and rigor to product launches and go-to-market execution
- Drive account-level GTM execution that connects product insight to pipeline acceleration and deal velocity
- Elevate how we show up with customers, analysts, and the broader market
Skills
- 7 to 10 years of experience in B2B SaaS product marketing within complex, enterprise sales environments
- Proven ownership of narrative, messaging, and positioning, not just execution
- Experience enabling long-cycle, multi-stakeholder deals at $100K+ ACV and beyond
- Demonstrated ability to translate product insight into account-relevant GTM execution that drives pipeline and accelerates deal cycles
- Experience partnering with sales and GTM teams on target account penetration and persona-based content development
- Strong track record working cross-functionally with Product, Sales, and executive stakeholders
- Experience running Customer Advisory Boards and leveraging customer insight
- Exceptional writing and communication that is clear, structured, and executive-ready
- AI-forward mindset with hands-on experience building workflows, agents, or tools that accelerate research, writing, and execution at scale
- You have a clear, defensible framework for messaging strategy, positioning, and product launches
- You simplify complex technical stories without losing depth or credibility
- You have gone beyond using AI for content creation and have built or deployed AI-driven workflows in your PMM practice
- You can say no, even when it is uncomfortable and even to senior leaders
- You manage high volume and complexity without losing structure
- You do not just create content, you create clarity and pipeline impact
- Executive presence and credible communication
- Deep experience in narrative development and positioning
- A structured, repeatable approach to product launches and sales enablement
- Comfort operating in ambiguity and driving structure in a lean environment
- Hands-on AI fluency integrated into how you work every day
Benefits
- Offers Bonus
- Work_model: REMOTE
Company Overview
Bidgely offers energy analytics and customer engagement solutions for utilities and energy providers. It was founded in 2011, and is headquartered in Los Altos, California, USA, with a workforce of 51-200 employees. Its website is https://www.bidgely.com.