Benefits:
Bonus based on performance
Dental insurance
Health insurance
Paid time off
Vision insurance
About the Role
TrueChoice Coverage is a growing insurance agency seeking a Director of Agency Operations to own and run a call center and lead-driven sales operation.
This is a hands-on leadership role for someone who has directly operated a high-volume, lead-based insurance sales environment — not just supported one.
You will take full ownership of:
call center performance
lead generation and conversion
agent productivity and accountability
operational systems and execution
This is not a corporate or maintenance role. We need someone who can step in, take control, and build structure while driving results immediately.
What You’ll Own
Full ownership of call center operations, including agent performance, KPIs, and conversion outcomes
Direct management of lead generation, including vendor selection, budgeting, and performance optimization (CPA, conversion rates)
Oversight of lead flow, routing, and quality to ensure alignment with sales performance
End-to-end agent onboarding, licensing, and readiness for production
Development and enforcement of operational workflows, systems, and accountability structures
Continuous improvement of sales efficiency, agent productivity, and operational execution
Alignment of operations with growth goals and revenue performance
Required Experience (Must-Have)
Direct ownership of a call center-based insurance sales operation
Direct ownership of lead generation, including:
vendor selection
lead budgeting
performance optimization (CPA, conversion)
Experience operating in a high-volume, lead-driven environment
Proven ability to drive agent performance and accountability at scale
Hands-on experience building or running:
onboarding systems
operational workflows
performance tracking systems
This Role Is NOT a Fit For
Candidates whose experience is primarily:
traditional agency ownership (relationship-based, non-call center)
carrier or MGA roles without direct operational ownership
sales or distribution leadership without running internal operations
call center leadership without ownership of lead generation
What Success Looks Like
A structured, high-performing call center with clear accountability
Optimized lead spend and improved conversion performance
Consistent agent productivity and scalable onboarding processes
Clean, efficient operational systems that support growth
Compensation
Base salary: $135,000 – $160,000
Performance-based bonus: 15–20% tied to operational outcomes
Total compensation potential: $155,000 – $190,000+
This is a remote position.