Job Description:
• Refresh the content and design of our Abandon series to improve engagement and conversion
• Refresh the content and design of our customer onboarding series to better guide patients through the pre-booking experience
• Design and build new email(s) to drive peer-to-peer referrals
• Build and launch an SMS journey to encourage form completion and appointment booking
Requirements:
• Experience coding emails in HTML for major email clients (Gmail, Outlook, Apple Mail) in a mobile-first environment, including responsive design techniques, not just drag-and-drop builders
• A track record of writing or optimizing emails against specific performance metrics like click rate, open rate, or conversion rate
• Understanding of email marketing fundamentals: segmentation, triggers, and behavioral targeting
• Strong copywriting instincts, with the ability to write compelling subject lines, CTAs, and body copy
• Familiarity with SMS campaign best practices, including TCPA and opt-in flows
• Some things that are not required, but you will learn on the job:
• Experience using AI tools to improve productivity and speed up email creation
• Hands-on experience building and launching campaigns in Iterable, including journey/workflow setup
• Experience analyzing campaign performance data and translating insights into actionable improvements
• A good person. We work with some of the most marginalized populations on the planet and empathy is key
• Patient-focused and motivated to have a lasting, positive impact on humanity
• Comfortable in a fast-paced, often ambiguous environment with rapid change
• Action-oriented and excited to build a company from the ground up
Benefits:
• An engaging and supportive team all on a mission to improve lives
• Fair and equitable compensation with competitive early-stage equity grants
• Generous Flexible Time off policy, that we actually use
• Parental Leave Benefits (12 weeks for both birthing and non-birthing)
• Hybrid, flexible work with high-trust and autonomy
• A bright, inviting, pet-friendly office in Downtown SF near transit
• A “work from anywhere” policy, up to 4 weeks a year
• Regular team retreats in exciting destinations
• Health Benefits including medical, dental, vision, therapy, FSA, and 401k
• And so much more!