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Posted May 13, 2026

**Associate Director, Customer and Product Insights – Enriching Lives through Wireless Innovation at arenaflex**

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Are you a seasoned insights professional looking to drive business decisions and deliver best-in-class value propositions to customers? Do you have a passion for understanding consumer behavior and preferences? Join arenaflex, a leader in the wireless industry, as we revolutionize the way people connect and experience the world around them. **About arenaflex** arenaflex is a pioneering company that powers and empowers people's lives by connecting them to what brings them joy. We're a community of innovators, creatives, and problem-solvers who believe that listening is where learning begins. Our V Team is dedicated to enriching lives by bridging the gap between individuals and premium wireless experiences that meet and exceed expectations in value and quality. **Our Mission** At arenaflex, we're committed to delivering innovative, customer-focused solutions that open up a world of possibilities. Our portfolio of 11 distinct brands is meticulously organized into five families, each designed to address specific market segments and distribution channels to maximize reach and impact. From Total Wireless and Verizon Prepaid to Visible and SafeLink, our brands cater to diverse customer needs and preferences. **The Role** We're seeking an Associate Director of Customer and Product Insights to lead our customer and product research and insights function supporting the Verizon Value portfolio of brands. As a key member of our team, you'll drive business decisions that help us maintain a competitive edge by delivering best-in-class value propositions and experiences to our customers. **Key Responsibilities** * Proactively work across brand and product team leaders to define and prioritize the research roadmap and ensure appropriate resource allocation, including people, budgets, and vendor partnerships. * Manage, mentor, and coach direct reports to ensure world-class insights work and leverage learnings and best-practices across work streams. * Lead by example and set a high bar for research rigor and insights storytelling. * Oversee key vendor partnerships to ensure the team leverages the highest quality research methods and analytical capabilities. * Work in close partnership with Marketing Insights leads to build an integrated understanding of our customers, prospects, and market dynamics. * Forge relationships with adjacent insight, analytics, and intelligence teams across the arenaflex organization to further elevate our total market understanding and identify opportunities for greater efficiencies in spend and operating models. * Speak on behalf of the customer across arenaflex leadership forums to ensure crucial customer insights and pain points are elevated to key decision-makers and incorporated into short and long-term action planning. * Oversee and care for the performance and professional development of team members, providing regular feedback, coaching, and direction to ensure each team member is meeting their expectation to deliver impact and drive business objectives. * Promote and train teams to engage with business senior leadership as consumer champions. **What We're Looking For** * Eight or more years of relevant experience, demonstrated through one or a combination of work and/or military experience, or specialized training. * Experience in Marketing, Customer Experience, or User Experience research. * Experience designing research programs, both qualitative and quantitative, to address business needs; can articulate rationale. * Strong command of advanced quantitative methodologies (maxdiff, conjoint, segmentation, cluster analysis, Gabor Granger, etc.). * Experience with qualitative and/or user-centered design evaluative research methods (e.g., focus groups, in-depth interviews, diary studies, ethnography, etc.). * Experience synthesizing data from multiple sources and translating findings into actionable customer insights and recommendations. **Preferred Qualifications** * Four or more years of experience managing a team of three or more people. * Experience providing insights to inform value proposition development. * Experience leveraging secondary data, trends, and learnings to provide context for business scenarios. * Experience coaching and advising multiple team members, simultaneously, to push the strategic quality of their insights. * Ability to present insights in a compelling narrative and establish rapport with Senior Leadership as a Consumer Champion. * Marketing, CX, or UX research experience specifically in the consumer or business space. * Self-starter with the ability to identify stakeholders and build credibility for the team. * Demonstrated effective consultative skills. * Proven ability to work through ambiguity and effectively collaborate to problem-solve. * Strong business acumen and understanding of the telecom industry. * Extensive experience and genuine interest in consumer segment research. * High degree of comfort using influence and persuasion cross-functionally. * Experience operating in a fast-moving, rapidly evolving environment. * Experience contributing to a culture of innovation by finding new and better ways of doing things: identifying, creating, and employing innovative research and operational approaches. **What We Offer** * A defined work location that includes work from home and assigned office days (in-office days are Tuesday, Wednesday, and Thursday). * A competitive salary range of $127,000.00 to $236,000.00 annually, based on a full-time schedule, with the potential to earn more. * A comprehensive benefits package, including health and wellness benefits, short-term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance, and tuition assistance. * A collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. * Opportunities for career growth and professional development. **How to Apply** If you're a motivated and experienced insights professional looking to make a meaningful impact in the wireless industry, we encourage you to apply for this exciting opportunity. Join arenaflex and be part of a team that's revolutionizing the way people connect and experience the world around them. Apply Now! **Equal Employment Opportunity** arenaflex is an equal opportunity employer and celebrates our employees' differences, including race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, and Veteran status. We're committed to a collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. Apply for this job